When crisis hits, innovation may easily come under pressure. A natural
reaction will be to cut down to essentials and focus on efficiency and
cost-cutting. Innovation may wait for better times it is often said.
However, particularly in times of crisis there is both a need to think
differently than the competitors and there are opportunities to find. To
cite a well-known Chinese proverb: "When the winds of change are
blowing, some go in shelters while others set up wind mills." And last
but not the least, there is a need to look at the best way of handling
the crisis so that the most instinctive reactions does not take over. A
crisis is not handled the best on autopilot.
TM-Innovation is on the active side and focus on embracing change.
Amongst our tools are creative strategy processes for finding
opportunities and planning strategies; Creativity in time- pressure;
Radical Innovation workshops, for finding really new ways to go, and
Roadmapping sessions for helping companies selecting and focusing on
their new innovation strategy.
